Context- The Indian government is set to present a public internet business strategy that plans to establish a good climate for the improvement of the area and drive sends out.
Key Highlights
- Aim:
-
-
- The goal of the national e-commerce policy is to create a regulatory framework that makes doing business in the sector easier.
-
- Increasing Exports:
-
-
- The policy acknowledges India’s e-commerce sector’s significant export potential.
- It is anticipated that India’s annual e-commerce export potential will range between 200 and 300 billion USD by 2030.
- India intends to take advantage of the growth opportunity presented by cross-border e-commerce exports, which are anticipated to reach 2 trillion USD by 2025.
-
- FDI and the Regulatory Body:
-
-
- The chance of laying out a controller for the web based business area is being thought of, however its execution might require investment.
- Neighborhood merchants’ affiliations have been supporting an engaged administrative body to authorize online business rules and control infringement.
- The marketplace model allows for 100% foreign direct investment (FDI), but the inventory-based model does not.
-
- Taking Care of Trader Concerns:
-
-
- Concerns have been raised by merchants regarding infractions of e-commerce regulations, such as substantial discounts and preferences granted to a select group of sellers.
- These issues will be clarified and the FDI rules for e-commerce will be more transparent under the policy.
- For consistency, the proposed amendments to the Consumer Protection (e-commerce) Rules 2020 will be aligned with the e-commerce policy.
-
- Comprehensive Methodology:
-
- The sector’s overarching framework, the e-commerce policy, will ensure that various governing acts are consistent.
- The FDI policy, the Information Technology Act of 2000, the Competition Act of 2002, and the Consumer Protection Act of 2019 all have an impact on the sector.
- The goal of the policy is to make these rules easier to follow and make it easier for the e-commerce industry to grow.
What other e-commerce initiatives are being implemented by the Indian government?
- Launching the BharatNet project:
-
-
- Provide internet connectivity in local bodies in each Panchayat, which will build the scope and access of online business in rustic regions.
-
- Open Network for Digital Commerce (ONDC):
-
- A network that aims to democratize e-commerce and give Micro, Small, and Medium-Sized Enterprises (MSME) equal opportunities to succeed in digital commerce:
- Other government-led initiatives, such as Start Up India and Aatmanirbhar Bharat, which have the potential to become global successes, have received solid support from the Digital India initiative.